SYNTHESIS UXR: TEARDOWN
FACEBOOK,INSTAGRAM,SNAPCHAT,TIKTOK,YOUTUBE
Study Background
- Social video platforms and apps are where users create/upload, share, and view video content. Earlier long-form and now short videos are increasingly becoming popular to entertain, educate, and connect with more and more people globally. These platforms have given a place for creators to create and share new video content and for viewers to discover their favorite content.
- This study is about examining the design and usability of social video platforms to identify potential issues and areas for improvement.
- Main focus is to uncover UX best practices on how video apps enable users to watch, find, comment, recommend, and share videos.
Research Questions
- How does a user find videos to watch?
- How does a user find new content?
- How does a user interact with the content?
- How does a user comment/react?
- Where and how can the content be shared?
- How is the content followed and recommended?
Methodology : Teardown
- This is an analysis of user flow from a UX perspective
- Deep diving into the app to identify what they are doing well and using it to take screenshots/photos of their end-to-end experience to inspect their user interface and experience.
- UX teardowns are more straightforward and cost effective than traditional website UX research methods
SYNTHESIS UXR: TEARDOWN
FACEBOOK,INSTAGRAM,SNAPCHAT,TIKTOK,YOUTUBE
Study Background
- Social video platforms and apps are where users create/upload, share, and view video content. Earlier long-form and now short videos are increasingly becoming popular to entertain, educate, and connect with more and more people globally. These platforms have given a place for creators to create and share new video content and for viewers to discover their favorite content.
- This study is about examining the design and usability of social video platforms to identify potential issues and areas for improvement.
- Main focus is to uncover UX best practices on how video apps enable users to watch, find, comment, recommend, and share videos.
Research Questions
- How does a user find videos to watch?
- How does a user find new content?
- How does a user interact with the content?
- How does a user comment/react?
- Where and how can the content be shared?
- How is the content followed and recommended?
Methodology : Teardown
- This is an analysis of user flow from a UX perspective
- Deep diving into the app to identify what they are doing well and using it to take screenshots/photos of their end-to-end experience to inspect their user interface and experience.
- UX teardowns are more straightforward and cost effective than traditional website UX research methods